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Dean and Dan Caten give doggie designs a high-fashion makeover. Pooch lovers let the count down begin. Mid-November 2010, DSQUARED² and
Yoox.com will join forces to launch the DSQUARED² Dog capsule collection. Exclusively available on the Yoox.com Pets Boutique, which is fully dedicated
to a range of stylish pet accessories and fashion items for your animal friends, the DSQUARED² Dog capsule collection will consist of unique collars and
leashes for dogs of all shapes and sizes.
All proceeds from the sale of the DSQUARED² Dog collection will be donated to Much Love Animal Rescue, a 100% nonprofit organization dedicated to
finding safe, loving homes for unwanted, neglected or abused animals.
The virtual world of YOOX.COM will be the habitat of canine fashionistas: Dixy and Mug, two dogs of different sizes with one passion in common: their
fashionable accessories! Dixy wears a glamorous set for petite breeds, in double-stitched Saffiano leather. The set has gold details that intersect the
leather in various places, in particular a DSQUARED² plated ring where the leash attaches to the collar. There are 4 color variations: fuchsia and blue for
the lady dogs and red and black for the boys. Mug sports a leather set inspired by heavy metal and adorned with chains and studding. The collar and body
harness are embellished with “killer” studs, while the adjustable leash is made of nickel chain that finishes with a clip that fastens to a metal “D”-shaped
ring on the back of the harness. The leash handle itself is made with leather, to allow for a solid grip while walking.
The November 2010 launch of the DSQUARED² Dog capsule collection will be promoted with a viral video showcased exclusively on YOOX.COM. Now tell
us, why shouldn’t your pooch be as stylish as you are?
Yoox.com will join forces to launch the DSQUARED² Dog capsule collection. Exclusively available on the Yoox.com Pets Boutique, which is fully dedicated
to a range of stylish pet accessories and fashion items for your animal friends, the DSQUARED² Dog capsule collection will consist of unique collars and
leashes for dogs of all shapes and sizes.
All proceeds from the sale of the DSQUARED² Dog collection will be donated to Much Love Animal Rescue, a 100% nonprofit organization dedicated to
finding safe, loving homes for unwanted, neglected or abused animals.
The virtual world of YOOX.COM will be the habitat of canine fashionistas: Dixy and Mug, two dogs of different sizes with one passion in common: their
fashionable accessories! Dixy wears a glamorous set for petite breeds, in double-stitched Saffiano leather. The set has gold details that intersect the
leather in various places, in particular a DSQUARED² plated ring where the leash attaches to the collar. There are 4 color variations: fuchsia and blue for
the lady dogs and red and black for the boys. Mug sports a leather set inspired by heavy metal and adorned with chains and studding. The collar and body
harness are embellished with “killer” studs, while the adjustable leash is made of nickel chain that finishes with a clip that fastens to a metal “D”-shaped
ring on the back of the harness. The leash handle itself is made with leather, to allow for a solid grip while walking.
The November 2010 launch of the DSQUARED² Dog capsule collection will be promoted with a viral video showcased exclusively on YOOX.COM. Now tell
us, why shouldn’t your pooch be as stylish as you are?
By Qianna Smith
POSTED October 8, 2010
IN THE MARKET
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DSQUARED² Dog Capsule Collection Launches for YOOX.com
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